by Cathal Quinn | Jun 14, 2016 | Blog, Return On Investment, Search Engine Optimisation, SME's Marketing Tips
Remarketing or retargeting (both mean the same thing) is in my opinion one of the best methods of digital advertising available to businesses. If your business is not using remarketing then you should read on and see the benefits that it can offer. What is...
by Cathal Quinn | Jun 2, 2016 | Search Engine Optimisation, SME's Marketing Tips, Social Media Strategy
As I sit here writing this article, the temperature gauge is hitting the mid twenties and all I can think about is enjoying a nice cool 99 ice cream and I’d say pretty much everybody is experiencing the same feeling. As marketeers and business owners and/or...
by Cathal Quinn | May 17, 2016 | Blog, SME's Marketing Tips, Social Media Marketing, Social Media Strategy
There has been much speculation about possible changes to the Twitter platform such as increasing the length of a tweet which is currently limited to 140 characters. This is mainly due to the fact that Twitter’s CEO Jack Horsey, who last year returned to the...
by Cathal Quinn | May 13, 2016 | Blog, SME's Marketing Tips, Social Media Marketing, Social Media Strategy
With over 1.5 billion active monthly users Facebook is a hugely important social media platform for nearly all businesses. A few weeks ago I wrote an article about how to target the right customer on Facebook and in this article I am going to tell you about Facebook...
by Cathal Quinn | May 6, 2016 | Blog, Big Data, Branding, SME's Marketing Tips
I don’t know if you have heard of TED but if you haven’t it is definitely worth visiting www.ted.com to discover the world of TED talks. The aim of TED is to spread Ideas. You may be wondering what has this got to do with spaghetti sauce helping your...
by Cathal Quinn | Apr 26, 2016 | Blog, Branding, SME's Marketing Tips
Coca-Cola have just launched a new “One-Brand” marketing strategy. Initially, it will be implemented in Mexico and it will be rolled out to other markets through 2016 and into 2017. The “One-Brand” strategy focuses on new packaging that unites all...
