by Cathal Quinn | Oct 13, 2016 | Blog, Social Media Strategy
In my opinion, many brands undervalue the importance of social media communication with customers and the impact it can have on the brand. I think this is evident in the fact that many companies still assign the management of social media to a junior member of staff....
by Cathal Quinn | Oct 5, 2016 | Return On Investment, Blog, Social Media Strategy
One of my favourite quotes is by Arthur Ashe: “Success is a journey, not a destination. The doing is often more important than the outcome” and this quote came to mind when I watched a “Big Think” video by Dr Amy Cuddy, a social psychologist...
by Cathal Quinn | Sep 22, 2016 | Web Design, Blog, Reputation Management, SME's Marketing Tips, Social Media Marketing, Social Media Strategy
A few weeks ago I wrote an article about the importance of reviews online to your business and at the time I said that Google are placing more and more value on the opinion of real customers, critics and reputable publishers. This week, when doing some work for a...
by Cathal Quinn | Sep 7, 2016 | Blog, Branding, Reputation Management, Social Media Strategy
Every business at some point will experience an incident that can negatively affect its reputation. Whether it’s a bad review on Tripadvisor or Yelp, a poor product or service review by a critic or a reputable publication or a faulty product that has to be...
by Cathal Quinn | Sep 1, 2016 | Blog, SME's Marketing Tips, Social Media Marketing, Social Media Strategy, Web Design
We might not want to admit it but our engagement levels are increasing on apps such as Facebook, Twitter, Snapchat and other social media platforms. Social media has become an important part of most people’s lives and businesses have responded to this by using...
by Cathal Quinn | Aug 18, 2016 | Blog, Reputation Management, Search Engine Optimisation, SME's Marketing Tips, Social Media Strategy
In early August 2016, Google launched a new feature that will affect pubs, restaurants, hotels and B&B’s. Now, when you search for the best places to eat and drink using your Google app, you will be presented with the top reviews from critics and the...
