Brand Voice Archives - Enable Marketing - Branding, Website Design & Digital Marketing Strategy & Implementation

Why Coca Cola Launched Its “One-Brand” Marketing Strategy

by Cathal Quinn | Apr 26, 2016 | Blog, Branding, SME's Marketing Tips

Coca-Cola have just launched a new “One-Brand” marketing strategy. Initially, it will be implemented in Mexico and it will be rolled out to other markets through 2016 and into 2017. The “One-Brand” strategy focuses on new packaging that unites all...

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Why Coca Cola Launched Its “One-Brand” Marketing Strategy

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