by Cathal Quinn | Aug 25, 2016 | Blog, Branding, SME's Marketing Tips
Today I was having a conversation with a friend and she mentioned that it is fascinating that we use “it does exactly what it says on the tin” as part of our everyday vernacular and I completely agree with her. It is amazing that a tag line for a company...
by Cathal Quinn | Jan 8, 2016 | Blog, Branding, SME's Marketing Tips
Featured image by Bildagentur Zoonar GmbH / shutterstock.com Whether you are involved in business or you are not, we regularly hear talk in the media about brands, from “brand Beckham” to the “Coca Cola brand”. In fact a common phrase that we...
by Cathal Quinn | Jul 2, 2015 | Web Design
If you are thinking of revamping your existing website or you are embarking on developing a brand new website, this article will provide you with some useful advice and information on some potential pitfalls to avoid. In my opinion these are the three most important...
by Cathal Quinn | Jun 15, 2014 | Blog, Branding, Corporate Social Responsibility
“People now expect brands to improve their lives, their personal well-being and that of their communities and society at large”. Sara de Dois Admap April 2012. Introduction This article will address the opening statement and outline why this and similar...